Origin Stories | Grace Farms Tea and Coffee

Grace Farms Foundation’s Origin Stories series kicks off with Adam Thatcher, Co-Founder and CEO of Grace Farms Tea & Coffee, sharing the journey behind this mission-driven initiative. As a certified B Corp, it prioritizes ethical sourcing, sustainability, and partnerships with women-owned collectives, with 100% of profits supporting the Foundation’s humanitarian work to end forced labor. Voices from the field will highlight how purpose-driven leadership creates lasting impact across industries and communities.

About Adam Thatcher

Adam Thatcher is co-founder and CEO of Grace Farms Tea & Coffee. He envisioned the model of a nonprofit-owned business after learning about the innovative social enterprise structures possible under the IRS code while getting his MBA at NYU.

Prior to Grace Farms Tea & Coffee, Adam served as the Director of Operations and Sustainability for Grace Farms Foundation from 2015 – 2020. With a passion for ethical and environmental sustainability efforts, Adam led Grace Farms’ LEED Silver Certification for Operations + Maintenance. Before joining Grace Farms, Adam served as the Director of Food and Beverage at Squaw Valley and Alpine Meadows ski resorts in Lake Tahoe, California. In 2014 Adam was named of the 10 most impactful leaders in the ski industry under the age of 30.

About Origin Stories

Origin Stories is a series exploring the journeys of visionaries—artists, business leaders, designers, and social entrepreneurs—who have reimagined the world around us. Through candid conversations and immersive retail experiences, we’ll uncover the pivotal moments that shaped their leadership, the unexpected outcomes of their work, and how creativity and purpose can drive meaningful change. This year, meet Adam Thatcher, Nasreen Sheikh, and Jennifer Stucko in a discussion moderated by Karen Kariuki, Grace Farms Managing Director, Strategic Initiatives.